Innovisk | BradleyDyerRaw

The Brief

Our brief was to create a brand identity for Innovisk – a new global underwriting platform, that uses technology to deliver bespoke products and pricing for risk. Central to the brief was the need to communicate the key benefits and how Innovisk offers a more innovative approach to the insurance market.

The Solution

We created a distinctive brand through the use of bespoke typography, colour palette and iconography. This was delivered through a full suite of marketing assets, together with a ‘community’ web portal, all of which helped create a powerful sense of identity for the launch of this new service offering.